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Multi-Brand Management

Learn about Fountain's multi-brand benefits, setup, and management

With Fountain's multi-brand functionality, you can manage multiple brands within one company account, giving your company the flexibility to provide a tailored and personalized experience for each worker. Administrators can create, edit, import, and assign brands, ensuring that your workers' experience aligns with each unique brand’s identity.

Benefits

  1. Easy brand management: Manage multiple brands, including customizing logos, colors, and messaging, as well as set a default brand for your workforce.

  2. Custom worker experiences: Assign each worker to a specific brand, providing a customized worker portal experience with the correct branding.

  3. Ability to import brands from Fountain Hire: For Fountain Hire customers, you can import existing brands directly into the general Fountain platform, ensuring brand consistency across both platforms.


Setup Steps

Once enabled in your account, follow the steps below to add additional brands:

  1. Click your company logo in the bottom left corner of the sidebar. Then click Settings.

  2. Click the Brands settings link.

  3. Click +Add Brand.

  4. Type a name for the brand.

  5. Enter the website that has the branding. This will pull in things like the logo and colors. These can also be added or adjusted manually.

  6. If you are also using Fountain Hire, you can enter the brand ID to ensure consistency. This is optional.

  7. Update the Welcome, Onboarding, and Invitation messages if desired.

  8. Click Publish.


Brand Management

All brands can be managed from Settings > Brands. To edit a brand, click the brand name directly in the table. You can also click the 3 dots button to the right of a brand name and select Edit brand to open it for editing, Copy brand to create a duplicate, or Delete brand to delete it.

Note that the default brand cannot be deleted — the Delete brand option only appears for non-default brands. You can also reassign the default brand from this page.

The default brand is the brand that new workers will see unless they are assigned a different brand in their Worker Profile.

Important Notes:

  • The default brand cannot be deleted.

  • You can only make a brand the default if it has a saved email template. Learn more about email templates in this article.


Assigning a Brand to a Worker

To assign a brand to a specific worker, follow the steps below:

  1. Click Workers in the bottom left side panel.

  2. Find the worker and click the 3 dots button to the right of their name. Then click Edit.

  3. Scroll to the Brand field. Click the field to select the brand.

  4. Click Save.


Creating Segments from Brands

When creating a segment, you will have the option to create the segment based on the Brand attribute. This will allow you to send targeted tasks based on the brand assigned to the worker. For example, you may send specific policy documents to certain workers based on the brand they are assigned to.

Learn more about Segments by reading this article.

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