Applicant Sourcing: Boost

Boost is a feature that automatically posts your job and application form to multiple job boards to help you find new applicants for your Opening. Boost takes away the effort and the manual work of finding job boards, posting jobs directly on the job boards, checking to see if you've received applicants, and manually importing them into Fountain.

What's Covered

How Boost Works

Fountain works with select publishers and subsequently a network of hundreds of job boards including Adzuna, Google Jobs, HiredNurses.com, Jobcase, JobGet, Jobrapido, Jobs2Careers, Lensa, LinkUp, Monster, MyJobHelper.com, Neuvoo, Nexxt, Snagajob, Talent, ZipRecruiter and many more. When you create a Boost, you can set a budget for a duration of your choosing. During this timeframe, Fountain will:

    • Identify the best mix of job boards suited for your job
    • Publish your job on the identified job boards
    • Sponsor your job on job boards from your allocated Boost budget
    • Automatically add newly applied candidates to your Opening
    • Attribute the candidate to the job board where they applied for analysis

Note

Boost uses a standard application form, which does not include the additional questions you may have added to the custom application form for your opening. Please contact your Customer Success Manager or support@fountain.com for details.

Effectiveness of the Boost and the quality of the applicants are based on a variety of factors, including:

      • Location of job and demand for such work in that area.
      • Job Descriptions - Job descriptions should be detailed but concise. Include information such as job requirements, location, shift schedules, pay rate, benefits and details about the company that is hiring. Use proper formatting and avoid spelling mistakes or copy errors.
      • Budget - Higher budgets lead to higher bids on job boards, which convert to more views, more clicks, and more applies.
      • Posting Title - The posting title should reflect the title of the role for which you are hiring. Avoid lengthy titles with unnecessary information and clickbait.
      • Candidate Density - Boost success is dependent upon the volume and interest level of prospective candidates in the job’s area, which can vary by season and can be based upon the factors listed above.

Available only in the US, Canada, the UK, and EU

Boost is only available for Openings in the US, Canada, UK, and EU that have a physical address. Openings with remote Locations are not currently supported. To update the Location of your Opening, go to Locations and ensure your opening has a complete, valid address.

Boost Your Job Opening

        1. On the top left in Fountain, hover over Jobs. Click Openings, or choose the Opening you want to Boost it will direct you to the Applicant Table for that opening.
        2. Select Get Applicants.
          Boost_01.png
        3. Select Boost My Job.
          Boost_02.png
        4. Determine a budget for your Boost.

          You can slide the toggle to the right or left to increase or decrease your budget. In the example displayed here, we slid the toggle to the right to increase the budget from $250 to $400.

          Boost_05.png      Boost_06.png

          Boost also has free job board options available.

          Boost_01.png

          Select the Advanced Mode toggle located in the top right of the window to access additional options for Boost. Advanced Mode includes the ability to allocate budget to CareerBuilder and/or Post to Free Job Boards. Contact support@fountain.com if you have any questions.

          Boost_03.png
        5. Once you determine and set the parameters for your budget, select Next.
        6. Input or confirm the existing job details in our system, and complete any missing job details. 

          The Posting Title can be different from the Opening name in Fountain. This is what job seekers will see in search results on job boards.

          The salary can be a range or an exact number; it can also be left blank. (We recommend including the salary with your job details to attract more applicants.)

          If you'd like to change the address associated with the job, go back to the original opening created to edit the Location.
          Boost_03.png
        7. Determine the Duration for your Boost, which is how long your job posting will be live on job boards. Please note that the Duration choice does not apply to CareerBuilder. CareerBuilder posts are live for 30 days.

          Boost_10.png
        8. Determine the Payment Method you want to use for the Boost. You can use a credit card or add the Boost as a line item to your monthly invoice. 

          Boost_11.png
        9. Select Pay & Boost Now or Schedule for Later. Your Boost campaign will be active. 

          Boost_14_0.png

Adding a Coupon to your Boost Example

Managing a Boost

Once your Boost is active, click Get Applicants in the upper-right corner of the page for the Opening you Boosted. Click View Boost Metrics to see more details about your Boost.

 Keep in Mind: 

    • Boost is not refundable. We recommend letting a Boost expire naturally over the specified duration as your Boost is paid for up-front and will not be refunded.
    • Boost edits will not be applied to active listings on Job Boards. If you want the edits to be included on active job boards, you will have to cancel and redo your Boost. For assistance with this, contact your CSM.
    • Boost Cancellation takes up to 24 hours. Once you cancel a Boost, it can take up to 24 hours to remove the job listing off job boards.
    • Contact Support to cancel your Boost. If you decide to stop a Boost before its scheduled end date, contact your Customer Service Manager and they can help cancel it.

Attributing Applicants

Applicants who apply via Boost can be identified by looking at the UTM source on the Applicant Table and in the details section of their applicant profile. This will display the individual job board on which the applicant applied for your Opening. In addition, on the Applicant Table, applicants who apply via Boost are designated with this icon Boost_04.png.

Application Form

Our sourcing feature does not use the application form you have created: to ensure that applicants via Boost answer your required questions, we suggest creating a data collection stage with the same questions that are on your application form. If you are using the same opening for both sourced and non-sourced applicants, and don't want everyone to land in the new data collection stage, you can create a rule stage to filter applicants to different stages.

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